Holidays can help drive success at your spa, pamper your clients, and promote certain products and services. Planning ahead is key when celebrating timely beauty holidays, and robust spa software can help. Here’s how.
Imagine the scene: on October 15, your favorite client tags you in a heartfelt post for National Esthetician Day. In early June, you knew exactly why so many clients were purchasing men’s grooming products: Father’s Day was right around the corner!
Holidays can help you celebrate your thriving spa, build lasting relationships with incredible clients, and promote specific products and services you want to highlight. However, planning ahead is the key to celebrating timely beauty holidays, which is why smart business owners choose software that makes marketing, scheduling, and client management a breeze. Here’s how innovative software like DaySmart Spa can help your spa promote these upcoming beauty holidays.
Late-Summer to Fall Beauty Holidays
Every spa is unique, so keep an eye out for the often-overlooked holidays that might speak to your clientele. If your spa focuses on clean, environmentally friendly products, run a promotion for National Clean Beauty Day on July 15. If you offer professional men’s grooming services, celebrate No Beard Day on October 18 with discounted men’s facials for a fresh start for fall.
Here are a few upcoming beauty holidays to keep in mind as you plan for the second half of the year:
🗓️ August 15: National Relaxation Day
🗓️ August 15: Men’s Grooming Day
🗓️ September: National Self-Care Awareness Month AND National Skin Care Awareness Month!
🗓️ September 22: National Girl Night In Day
🗓️ September 30: National Mud Pack Day
🗓️ October 18: No Beard Day
With these beauty holidays in mind, now is the perfect time to start planning promotions your spa can run to celebrate. The right software tools can make commemorating these beauty holidays streamlined and effective.
Leverage Text and Email Marketing
Promoting a beauty holiday is like throwing a party: the most important part is inviting your lovely guests! Modern spa software can make it easy to boost business with tailored, automated texts or unique promotional emails. Whether you’re celebrating National Mud Pack Day or highlighting fun deals throughout National Self-Care Awareness Month, these messages can keep your clients in the loop.
Planning ahead is key to celebrating timely beauty holidays, which is why smart business owners choose software that makes marketing, scheduling, and client management a breeze.
Fill Your Schedule with Online Booking
Spa booking software that makes online booking quick, easy, and efficient can boost your day-to-day business and maximize your promotions. After all, letting your clients know about your upcoming celebrations is just one part of the equation. It’s actually getting them in your chair that makes these promotions worthwhile. The best way to turn enticing promotions into real appointments? A streamlined booking process.
With great business management software, your thriving spa can make the most of every beauty holiday. If you’re not already a DaySmart customer, try a 14-day trial on us to see if we’re a good fit at www.daysmart.com/spa/request-a-free-trial/ or grab your free guide to choosing the right software solution for your spa needs.