Skip to content

DaySmart Acquires Sawyer

Further expands DaySmart’s support of the recreation vertical

DaySmart Software, a leading provider of vertically-focused business management software,
today announced the acquisition of Sawyer, a leading provider of business management
software for the children’s activities end market. The acquisition expands DaySmart’s offering
within the recreation market to include scheduling and payments solutions for K-12
extracurricular activities.


Since its founding in 2015, Sawyer has focused on simplifying the discovery of children’s after
school and extracurricular activities. Its two-sided model, offering software solutions for
customers to run and grow their business, as well as a marketplace for parents to discover kids’
activities in their area, provides a unique solution to a segment of the recreation market
otherwise not offered today.


“With the addition of Sawyer, DaySmart offers the broadest range of recreation-focused
business software and services in the market,” said Pat Shanahan, CEO of DaySmart. “We are
delighted to welcome the Sawyer team to DaySmart and serve our customer base together.”

“Sawyer’s mission since day one has been to build best-in-class technology solutions to connect
parents with providers of out-of-school learning opportunities,” said Marissa Evans Alden, CEO
and Co-Founder of Sawyer. “DaySmart’s history within the recreation space and its commitment
to SMB excellence is well aligned with our priorities of providing our customers with best-in-
class technology and support. We are excited to accelerate our growth potential as part of the
DaySmart team.”


About DaySmart


Headquartered in Ann Arbor, Michigan, DaySmart Software is committed to providing SMB and
enterprise clients tailored business management solutions to help them run and grow their
businesses. Since 1999, DaySmart has offered vertically focused cloud-based applications and
payment processing solutions to businesses of all sizes, spanning across the recreation, vet,
pet, salon, spa, and body art industries. The company’s comprehensive platform empowers
customers to manage, connect, and grow their client base within a single solution. For more
information about the company and its suite of solutions, visit www.DaySmart.com.


About Sawyer


Sawyer, founded in Brooklyn in 2015, connects children, parents, and providers of the best
enriching childhood experiences through a suite of industry-leading technology solutions with a
goal to ensure every child has the opportunity to discover their own love of learning.

Sawyer reaches thousands of small business owners, enterprise organizations, non-profits, and
traditional educational institutions and gives them the business intelligence tools to drive
decision making. Sawyer also helps over a million parents navigate the intense, fragmented
world of early childhood development by creating tools that manage their children’s day-to-day
lives. Leonis Partners served as financial advisor to Sawyer during the acquisition process.