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How Personal Is Your Salon Customer Experience, Really?

Your clients don’t just want great hair. They want to feel remembered, understood, and cared for. Learn how personalized your salon customer experience is and where you could level up.

Q1. When a regular client walks into your salon, what usually happens?

A. I greet them warmly, but I ask the usual questions again 👋
B. I know their name, preferences, and have their notes pulled up 🤓
C. We jump right into the service ⚡️

Q2. What does the waiting experience look like for your clients?

A. They sit and wait. Standard stuff 🤨
B. We offer a drink based on what they like ☕️
C. Waiting isn’t really something we think about 🤔

Q3. How do you decide what to recommend during the appointment?

A. I suggest what I usually do for that service 🗣️
B. I use past notes, formulas, and lifestyle needs 💡
C. I ask what they want and go from there 🕵️‍♀️

Q4. What happens after the appointment ends?

A. They leave happy and we’ll see them next time 🙂
B. They receive a follow-up message with aftercare or maintenance tips 📲
C. I verbally explain everything and hope they remember 🤞

Want clients to feel extra cared for without extra work?
Here are 10 simple personalization tips to glow up your salon customer experience.

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