{"id":366,"date":"2018-01-12T00:00:00","date_gmt":"2018-01-12T00:00:00","guid":{"rendered":"https:\/\/www.daysmart.com\/spa\/blog\/spa-a-fresh-start-for-the-new-year\/"},"modified":"2024-12-27T20:31:13","modified_gmt":"2024-12-27T20:31:13","slug":"spa-a-fresh-start-for-the-new-year","status":"publish","type":"post","link":"https:\/\/www.daysmart.com\/spa\/blog\/spa-a-fresh-start-for-the-new-year\/","title":{"rendered":"How to Give Your Spa a Fresh Start for the New Year"},"content":{"rendered":"
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Are you wanting to bring your new year\u2019s resolutions<\/a> to your spa this year?<\/p>\n

2018 isn\u2019t only about what changes you want to make in your life. It\u2019s also a great chance to give your spa a fresh start.<\/p>\n

The good news is that a fresh start doesn\u2019t have to mean moving your spa to a new location, or completely renovating your decor. (Although, it certainly can!)<\/p>\n

Read on to learn more about ways you can refresh and recharge your spa this New Year, so that you can start your year off on the right foot.<\/p>\n

1. Declutter and Spring Clean Your Space<\/h2>\n

One of the best ways to give your spa a fresh start is to physically clean and declutter your spa space. And we\u2019re not just talking about the area that customers see.<\/p>\n

It\u2019s time to finally declutter those closets, storage rooms, and employee areas that may need some fresh air. Deep clean these areas and donate any unnecessary or outdated objects to a local thrift store. Make sure all pathways are clear and free.<\/p>\n

Wash the windows of your spa so that they can sparkle with the new year. Toss any clearance items that have been lingering since the start of the holidays. Dust your product shelves and even clean the walls. Treat your spa as if it is spring and give yourself the luxury of clean and open space.<\/p>\n

2. Create New Signs<\/h2>\n

A fresh start will definitely impact your customers, so why not go all the way and freshen up your signage? You may want to renovate your main location sign, or start by creating new signs to hang up around town.<\/p>\n

Also, consider changing your logo. This is one of the best ways to rejuvenate your business. Either start with a fresh image or create a memorable tagline. You may even want to introduce a new color scheme!<\/p>\n

Don\u2019t worry about losing customers with this sign change. As long as your spa title is still prominent in your signage, you should be good to go.<\/p>\n

If you\u2019re anxious, you can also feel free to give your clients a heads-up by advertising your change on social media. Use language like \u201cNew Look, Same Spa.\u201d<\/p>\n

3. Send Out a New Year\u2019s Newsletter<\/h2>\n

You can give your spa a fresh start by changing up your marketing game. Send out a first of the year newsletter that takes a different approach for engaging with your clients.<\/p>\n

A newsletter<\/a> is a great chance for you to address any renovations, logo changes, and more. But it also enables you to connect personally with your customers, which can bring in new clients through your doors.<\/p>\n

A good example of a New Year\u2019s newsletter involves sharing your spa resolutions with your client\u2019s. Maybe you can resolve to support a charitable cause with proceeds, or give your clients a 5-star experience every time.<\/p>\n

Incorporate a video clip in your newsletter to make it more interactive, or even share a spa Spotify playlist with your subscribers.<\/p>\n

4. Do a Website Detox<\/h2>\n

\u2018Tis the season for detoxing, especially after the whirlwind of the holidays! Take your detox to the digital level by freshening up your website.<\/p>\n

Go through all of your web content and get rid of anything that\u2019s unnecessary, disorganized, or confusing. Archive old blog posts and update any news releases. Make sure all of your images and contact information are up to date.<\/p>\n

If you haven\u2019t started a blog, now is a great time to get one rolling! You may even want to go all out and switch up hosting platforms, website themes, and more. Make sure that your website is easy to navigate, and that visitors can easily access booking pages.<\/p>\n

5. Perform Those Necessary Repairs<\/h2>\n

It can be easy to let those nagging repairs linger by the wayside, like that lightbulb in the entryway or the one electrical socket that doesn\u2019t work.<\/p>\n

A great way to give your spa a fresh start is to take care of all of these lingering repairs. Bring in an electrician to ensure that all of your wiring is on point. Test all lights and make sure all technology is up and running.<\/p>\n

When everything functions smoothly, your clients will be happier. And you\u2019ll have that new year\u2019s peace of mind as a result!<\/p>\n

6. Change the Mood<\/h2>\n

Another way to rejuvenate your spa for the new year is to work with the atmosphere a little bit. As a spa owner, you\u2019ve probably already chosen a specific mood for your space. You\u2019ve painted the walls a certain color and installed key lighting to establish your vibe.<\/p>\n

Changing up this mood will not only give your spa a new look\u2013it will also get an entirely new feel. Paint the walls a different color, light new candles, and install a different lighting system. Put up new art on the walls or bring in a fresh set of mirrors.<\/p>\n

\"Fresh<\/a><\/p>\n

7. Introduce New Product Lines<\/h2>\n

Fresh starts involve everyone. Why not let your clients in on the spa rejuvenation? Introduce new products or services so that clients can walk away feeling different- in a good way.<\/p>\n

You don\u2019t have to completely replace your current products. Bring in a few new brands you\u2019ve been longing to try. Or introduce something different in your spa store, such as local products and candles.<\/p>\n

8. Implement New Software or Upgrades<\/h2>\n

Ring in the new year with some technology upgrades in your spa. If you\u2019ve been in need of some new scheduling software or add-ons to your existing system, now is the time!<\/p>\n

Implementing new software<\/a> or upgrades transforms how you schedule clients and run your spa. New software will make your life easier in many ways, and impress your clients along the way.<\/p>\n

How to Give Your Spa a Fresh Start This New Year<\/h2>\n

We all need new starts this time of year. Why not bring those resolutions to your spa?<\/p>\n

Say hello to 2018 by introducing new products and services to your spa and doing some much-needed spring cleaning. Change up the mood in your spa by painting the walls a different color or hanging new art. Renovate your website and revamp your signage.<\/p>\n

At the end of the day, you can get a fresh start by installing a new spa software. Let\u2019s see if DaySmart Spa Software is right for you<\/a>!<\/p>\n

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Are you wanting to bring your new year\u2019s resolutions to your spa this year? 2018 isn\u2019t only about what changes you want …<\/p>\n","protected":false},"author":14,"featured_media":364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs"],"acf":[],"yoast_head":"\nHow to Give Your Spa a Fresh Start for the New Year<\/title>\n<meta name=\"description\" content=\"Are you wanting to bring your\u00a0new year's resolutions\u00a0to your spa this year? 2018 isn't only about what changes you want to make in your life. 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