{"id":766,"date":"2020-03-03T00:00:00","date_gmt":"2020-03-03T00:00:00","guid":{"rendered":"https:\/\/www.daysmart.com\/salon\/uncategorized\/succeed-beauty-business\/"},"modified":"2025-10-29T21:53:16","modified_gmt":"2025-10-29T21:53:16","slug":"succeed-beauty-business","status":"publish","type":"post","link":"https:\/\/www.daysmart.com\/salon\/blog\/succeed-beauty-business\/","title":{"rendered":"How to Succeed in the Beauty Business"},"content":{"rendered":"
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\u201cIf you build it, they will come\u201d may work for baseball movies, but it\u2019s no way to get your salon beauty business off the ground. These beauty business ideas and tips can help you launch the beauty business you\u2019ve always dreamed of \u2014 and have you looking gorgeous all the way to the bank.<\/p>\n

Beauty Business Ideas & Tips<\/h2>\n

If You Fail to Plan, You Plan to Fail<\/h2>\n

You\u2019ve probably made lots of beauty business ideas for your space and your service menu, but without a beauty business plan, you\u2019re sabotaging yourself. \u201cYou can always pay debt down, but you can\u2019t have $20,000 magically appear if you didn\u2019t forecast and plan properly,\u201d says Kevin Ruane<\/a>, president, and CEO of Castleton Capital, which owns Quest Resources, a company that finances equipment for salons.<\/p>\n

Planning Your Operations<\/h2>\n

How will your clients book appointments? What happens when they walk in the door? What will their wait be like if you aren\u2019t ready for them? How will you collect payment? Don\u2019t think just about the \u201cduring\u201d part of your appointments. Consider the before and after as well.<\/p>\n

Then, think about the backend operations of your salon, the parts that customers don\u2019t see. What retail products do you want to carry, and from which vendor will you order them? What\u2019s your routine for reordering other supplies? How often will you do laundry? Try to anticipate everything from start to finish.<\/p>\n

Pro tip:<\/strong> \u201cIt\u2019s not enough to sweep up hair clippings after a cut or to wash and fold towels \u2014 you have to keep the salon looking and smelling fresh and clean so it\u2019s inviting at all times. Some salon owners prefer to have a maintenance crew come in to handle everything except the basics like sweeping and folding towels. The cost can be high, at up to $200 per visit, but the benefits truly do outweigh the cost,\u201d says Eileen Figure Sandlin<\/a>, \u201cStart Your Own Hair Salon and Day Spa\u201d<\/p>\n

Also, make sure your salon appointment software<\/a> is ready to go before you open your doors.<\/p>\n

Pro tip:<\/strong> \u201cI am a busy esthetician and found myself consumed with spending my time booking appointments, and returning calls, all these things take time and therefore, not making money. I want to provide the best customer service I can. I know how valuable their time is. Bringing in DaySmart Salon software has helped not only save me time, but my clients LOVE the fact that they can book online at any time of the day, and they don\u2019t have to wait for a return phone call,\u201d says Kim Chase<\/a>, Beautiful Skin with Kim in Chehalis, Washington.<\/p>\n

\"beauty<\/p>\n

Set Financial Targets<\/h2>\n

When you\u2019re figuring out how much to charge and what your expenses will be, keep these beauty business ideas and targets in mind:<\/p>\n