{"id":5177,"date":"2025-09-25T06:39:45","date_gmt":"2025-09-25T06:39:45","guid":{"rendered":"https:\/\/www.daysmart.com\/salon\/?p=5177"},"modified":"2026-02-25T16:23:30","modified_gmt":"2026-02-25T16:23:30","slug":"social-media-success-from-posts-to-bookings","status":"publish","type":"post","link":"https:\/\/www.daysmart.com\/salon\/blog\/social-media-success-from-posts-to-bookings\/","title":{"rendered":"Social Media Success: From Posts to Bookings"},"content":{"rendered":"<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:15px\"><\/div><div class=\"d-lg-none\" style=\"height:7.5px\"><\/div><\/div>\n\n\n<p class=\"has-text-align-left\"><em>Ready to turn likes into loyal clients? Then watch as celebrity stylist\u00a0and social media expert Yene Damtew\u00a0goes LIVE to share her proven framework for social media success and the key to attracting your dream clients.<\/em><\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:5px\"><\/div><div class=\"d-lg-none\" style=\"height:2.5px\"><\/div><\/div>\n\n\n<p>Want your posts to do more than look pretty? On October 6,<strong> <\/strong>beauty industry leader and social media expert <strong>Yene Damtew<\/strong> talked us through us how to turn posts into bookings.<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:15px\"><\/div><div class=\"d-lg-none\" style=\"height:7.5px\"><\/div><\/div>\n\n\n<figure class=\"wp-block-pullquote has-background-primary-color has-white-background-color has-text-color has-background has-link-color wp-elements-2645fd139d0ac8f1e5a6ab9ae5727f9a\"><blockquote><p>\ud83e\udd29 <a href=\"https:\/\/daysmart-1.wistia.com\/live\/events\/8r8jje5aky\"><span style=\"text-decoration: underline;\">Watch Now!<\/span><\/a><\/p><\/blockquote><\/figure>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:15px\"><\/div><div class=\"d-lg-none\" style=\"height:7.5px\"><\/div><\/div>\n\n\n<p>Access now for expert advice and a practical, repeatable system that <strong>turns followers into real appointments<\/strong>, without having to be glued to your phone.<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:20px\"><\/div><div class=\"d-lg-none\" style=\"height:10px\"><\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-why-this-matters-for-small-businesses-nbsp\">Why this matters for small businesses&nbsp;<\/h3>\n\n\n\n<p>Simply put, if you run a hair or nail salon, spa, or body art studio, social media is your storefront, portfolio, and word-of-mouth engine all in one. <\/p>\n\n\n\n<p>This webinar will help you:&nbsp;<br><br>\u2705 Find a <strong>posting cadence<\/strong> you can sustain&nbsp;<br>\u2705 Grow with content people actually <strong>save and share<\/strong>&nbsp;<br>\u2705 Build <strong>community<\/strong> through comments, DMs, and story replies&nbsp;<br>\u2705 Boost <strong>sales and bookings<\/strong> using clear CTAs and an embedded <strong>DaySmart \u201cBook now\u201d<\/strong> button&nbsp; <br>\u2705 Show up confidently on camera\u2014even if you\u2019re shy.<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:20px\"><\/div><div class=\"d-lg-none\" style=\"height:10px\"><\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-key-takeaways-for-small-businesses\">Key takeaways for small businesses<\/h3>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:15px\"><\/div><div class=\"d-lg-none\" style=\"height:7.5px\"><\/div><\/div>\n\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" width=\"760\" height=\"510\" src=\"https:\/\/www.daysmart.com\/salon\/wp-content\/uploads\/sites\/2\/2025\/09\/Dani-Salon-Blog-pics-760-x-510-px-78.png?wsr\" alt=\"\" class=\"wp-image-5183\" srcset=\"https:\/\/www.daysmart.com\/salon\/wp-content\/uploads\/sites\/2\/2025\/09\/Dani-Salon-Blog-pics-760-x-510-px-78.png 760w, https:\/\/www.daysmart.com\/salon\/wp-content\/uploads\/sites\/2\/2025\/09\/Dani-Salon-Blog-pics-760-x-510-px-78-300x201.png 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/figure>\n\n\n\n<p>Small business pro? Get ready for a crash course on:<\/p>\n\n\n\n<p>\ud83d\ude80 4 content pillars that drive bookings<br>\u23f0 The 24-hour social media booking funnel<br>\ud83d\ude4c Client retention tactics through social media<br>\u2699\ufe0f How to integrate DaySmart seamlessly into your strategy<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:20px\"><\/div><div class=\"d-lg-none\" style=\"height:10px\"><\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-who-should-attend-nbsp\">Who should attend&nbsp;<\/h3>\n\n\n\n<p>Don&#8217;t miss this session, specifically aimed at:<\/p>\n\n\n\n<p><strong>Hair &amp; nail salons<\/strong> ready to fill books without ad spend<br><strong>Spas<\/strong> wanting to educate clients and increase rebooks&nbsp;<br><strong>Body art studios<\/strong> looking to showcase portfolios<br><br>\ud83d\udc49 Whether you are new to social or have been posting for years, you&#8217;ll leave with a tighter, easier plan.&nbsp;<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:15px\"><\/div><div class=\"d-lg-none\" style=\"height:7.5px\"><\/div><\/div>\n\n\n<hr class=\"wp-block-separator has-text-color has-background-primary-color has-alpha-channel-opacity has-background-primary-background-color has-background\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-meet-your-speaker-yene-damtew-nbsp\">Meet your speaker: Yene Damtew&nbsp;<\/h3>\n\n\n\n<p><strong>Yene Damtew<\/strong> is a well-known face in the beauty industry. A celebrity stylist (whose client portfolio includes the Obama family), a social media expert, <em>and<\/em> a salon owner with nearly two decades of experience, Yene&#8217;s 360-degree approach blends business acumen, education, and artistry to deliver results behind the chair <em>and<\/em> in the business. <\/p>\n\n\n\n<p>Beyond the chair, Yene is a mentor, speaker, and advocate for equity in hair education. She has been featured in top publications including <strong><a href=\"https:\/\/www.allure.com\/story\/yene-damtew-interview-hairstylist-for-michelle-obama-book-tour\">Allure<\/a>, <a href=\"https:\/\/www.npr.org\/2020\/04\/23\/843441437\/a-guide-to-cutting-and-styling-hair-at-home\">NPR<\/a>, and <a href=\"https:\/\/www.vogue.co.uk\/beauty\/article\/michelle-obama-hair-inauguration\">Vogue<\/a><\/strong>, and was honored as a <a href=\"https:\/\/www.ulta.com\/company\/dei\/muse\/muse100\/hair-raisers\"><strong>\u201cHair Raiser\u201d<\/strong> on Ulta Beauty\u2019s prestigious Muse 100 list<\/a>, spotlighting inspirational Black voices in beauty. <\/p>\n\n\n\n<p><strong>Follow Yene and Aesthetics Salon in Arlington, VA:<\/strong>&nbsp;<br>Instagram: <a href=\"https:\/\/www.instagram.com\/yenedamtew\"><strong>@YeneDamtew<\/strong><\/a><br>Instagram: <strong><a href=\"https:\/\/www.instagram.com\/aesthetics.salon\/\">@Aesthetics.Salon<\/a><\/strong>&nbsp;<br>Facebook: <strong><a href=\"https:\/\/www.facebook.com\/share\/1CRTD8zNnS\/?mibextid=wwXIfr\">Aesthetics Salon<\/a><\/strong>&nbsp;<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:40px\"><\/div><div class=\"d-lg-none\" style=\"height:20px\"><\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ready-to-turn-posts-into-appointments-nbsp\"><strong>Ready to turn posts into appointments?<\/strong>&nbsp;<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.daysmart.com\/salon\/blog\/category\/video\/?wchannelid=lc990mlfa0&amp;wmediaid=zv82k29hrc\" target=\"_blank\" rel=\"noreferrer noopener\">Grab your spot<\/a> to learn how to build a social system that works while you work. Your next great client is already scrolling\u2014let\u2019s make it easy for them to book<strong> <em>you<\/em><\/strong>. \ud83d\udd25\u00a0<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:20px\"><\/div><div class=\"d-lg-none\" style=\"height:10px\"><\/div><\/div>\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:20px\"><\/div><div class=\"d-lg-none\" style=\"height:10px\"><\/div><\/div>\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:208px\"><\/div><div class=\"d-lg-none\" style=\"height:104px\"><\/div><\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Turn likes into loyal clients with celebrity hairstylist and salon owner Yene Damtew.<\/p>\n","protected":false},"author":21,"featured_media":5178,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-5177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Social Media Success: From Posts to Bookings - DaySmart Salon<\/title>\n<meta name=\"description\" content=\"Burnout is all too common in the salon industry. 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