{"id":407,"date":"2023-07-13T00:00:00","date_gmt":"2023-07-13T00:00:00","guid":{"rendered":"https:\/\/www.daysmart.com\/bodyart\/blog\/9-tips-to-grow-your-tattoo-business-year-round\/"},"modified":"2024-12-27T20:04:36","modified_gmt":"2024-12-27T20:04:36","slug":"9-tips-to-grow-your-tattoo-business-year-round","status":"publish","type":"post","link":"https:\/\/www.daysmart.com\/bodyart\/blog\/9-tips-to-grow-your-tattoo-business-year-round\/","title":{"rendered":"9 Tips to Grow Your Tattoo Business Year Round"},"content":{"rendered":"<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:35px\"><\/div><div class=\"d-lg-none\" style=\"height:17.5px\"><\/div><\/div>\n\n\n<p>When running a business, there are always opportunities to grow your customer base and increase revenue, whether&nbsp;your month is busy, slow, or somewhere in between. While the tattoo industry has certain trends, each business is unique. That\u2019s why we\u2019re giving you ways to promote and grow your business in all four seasons.<\/p>\n<h2>Summer<\/h2>\n<ul>\n<li><strong>Invite a Guest Artist<\/strong>&nbsp;<strong>to Your Shop<\/strong>&nbsp;If there\u2019s a popular tattoo artist near you, book them to come and tattoo clients in your shop. This is a great way to connect with the artist and increase your shop\u2019s visibility. Make sure you and the guest artist spread the news on social media to make sure you get the best traction possible.<\/li>\n<\/ul>\n<figure class=\"redactor-keep-figure redactor-component\" data-redactor-type=\"image\"><img decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/09\/attachment_2023-09-20-17-27-40.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/figure>\n<ul>\n<li><strong>Offer Your Services at Parties and Weddings&nbsp;<\/strong>A party host\u2019s goal is to create a fun and memorable experience for their guests. There\u2019s no better memento than a tattoo! Having a tattoo artist at&nbsp;<a href=\"https:\/\/coveteur.com\/wedding-tattoo-stories\" target=\"_blank\" rel=\"noreferrer noopener\">parties and weddings<\/a>&nbsp;is becoming more and more popular. Many artists offer simple linework that can be perfect for someone\u2019s first or 50th tattoo. The key is to be quick and offer art that takes thirty minutes or less, so you have time to run through the whole party. The best part is you can build a rapport with potential clients, and if they wanted something more intricate, like a large tattoo, they could book with you later. This would even be a good opportunity to offer a discount to potential clients if they book an appointment with you at the event.<\/li>\n<\/ul>\n<h2>Fall<\/h2>\n<ul>\n<li><strong>Go to Networking and Community Events&nbsp;<\/strong>Use websites like Facebook and Eventbrite to&nbsp;<a href=\"https:\/\/www.daysmartbodyart.com\/news\/tattoo-conventions\/\" target=\"_blank\" rel=\"noreferrer noopener\">find events<\/a>&nbsp;in your area to connect with tattoo artists, piercers, and other business owners. There are also many things you can learn at a networking event, especially if there\u2019s a workshop. And unless the event is specifically for tattoo artists and piercers, you may be the only person from your industry, meaning you\u2019ll stand out and be memorable. Before you arrive, make sure to have your website and social pages in order and some business cards on hand; you may meet your next customer. Entrepreneurs and executives like tattoos too. Also, consider being a part of your local community\u2019s events as a sponsor or a booth renter. If you can bring your services to a wedding party, you can bring them to the public. Again, your booth would be one-of-a-kind and the talk of the event. If people pass by and aren\u2019t ready to commit to a tattoo, offer them a coupon they can use at your shop later.<\/li>\n<\/ul>\n<figure class=\"redactor-component\" data-redactor-type=\"image\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/09\/attachment_2023-09-20-17-27-42-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/figure>\n<ul>\n<li><strong>Focus More on Piercings and Other Services<\/strong>&nbsp;With the colder weather, everyone has their skin covered anyway so it\u2019s not like they can show off their tattoos, but they can show off a new stud in their nose. Promote some of your coolest piercings to your current tattoo clients or offer a discount for someone to get a new tattoo and piercing in one visit. You can also extend your services to tattoo removals, lash extensions, waxing, or hire a&nbsp;<a href=\"https:\/\/www.daysmartbodyart.com\/news\/cosmetic-tattooist\/\" target=\"_blank\" rel=\"noreferrer noopener\">cosmetic tattooist.<\/a>&nbsp;Remember, this is your business, so the opportunities are limitless.<\/li>\n<\/ul>\n<h2>Winter<\/h2>\n<ul>\n<li><strong>Review Your Business Strategies&nbsp;<\/strong>The end of the year is a good time for reflection. You and your team can sit down, talk about what worked, what needs improvement, and begin brainstorming for the upcoming months. Did you run too many promotions or not enough? Did you always have enough products in stock? How\u2019s your appointment&nbsp;<a href=\"https:\/\/www.daysmartbodyart.com\/packages\/\" target=\"_blank\" rel=\"noreferrer noopener\">booking software?<\/a>&nbsp;Do you need to bring in a new staff member? These are all good questions to ask to prepare for the next chapter of your business.<\/li>\n<\/ul>\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.daysmart.com\/blog\/marketing-101-for-small-businesses\/?utm_source=daysmart&amp;utm_medium=website&amp;utm_content=mktng-101-kit&amp;utm_term=blog-cta\"><img decoding=\"async\" width=\"1024\" height=\"263\" src=\"https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/07\/Blog-CTA_Marketing-101-Kit_-1024x263.png\" alt=\"\" class=\"wp-image-1517\" srcset=\"https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/07\/Blog-CTA_Marketing-101-Kit_-1024x263.png 1024w, https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/07\/Blog-CTA_Marketing-101-Kit_-300x77.png 300w, https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/07\/Blog-CTA_Marketing-101-Kit_-768x198.png 768w, https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/07\/Blog-CTA_Marketing-101-Kit_-1536x395.png 1536w, https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/07\/Blog-CTA_Marketing-101-Kit_-2048x527.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<ul>\n<li><strong>Upsell Products&nbsp;<\/strong>It\u2019s common for a tattoo business to receive a surge in appointments once people get their&nbsp;<a href=\"https:\/\/www.inquirer.com\/news\/tax-season-tattoos-refund-artist-philadelphia-20190414.html\" target=\"_blank\" rel=\"noreferrer noopener\">tax returns.<\/a>&nbsp;Make the most of your influx of customers by telling your staff to sell more products. Products are a great way to boost revenue because their profits don\u2019t need a large exchange of time; all you need are a few sales tactics. A popular one is to hand clients the suggested product, tell them all about it to generate curiosity and create a sense of ownership, then take it back from them. By taking the product back your client will feel like they want it back and are likely to make a purchase.<\/li>\n<\/ul>\n<h2>Spring<\/h2>\n<ul>\n<li><strong>Offer Classes&nbsp;<\/strong>If you\u2019ve been in the body art industry for a while, you have enough knowledge to teach your skills to aspiring tattoo artists and piercers. You can show off your unique techniques and even meet your<a href=\"https:\/\/www.daysmartbodyart.com\/news\/recruiting-artists-for-your-tattoo-shop\/\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;next staff member.<\/a>&nbsp;Classes are a great way to gain more revenue because you\u2019re in full control of the price and if you already have a shop, it\u2019ll take little to no extra cost to get this new stream of income started.<\/li>\n<\/ul>\n<figure class=\"redactor-component\" data-redactor-type=\"image\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/09\/attachment_2023-09-20-17-28-14-1024x768.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" \/><\/figure>\n<ul>\n<li><strong>Perfect Your Craft<\/strong>&nbsp;It doesn\u2019t matter how skilled of a tattoo artist you are; you can never be too good at what you do. During lull times in your day, you can learn&nbsp;<a href=\"https:\/\/tattooswizard.com\/blog\/improving-tattoo-artist-skills\" target=\"_blank\" rel=\"noreferrer noopener\">new techniques<\/a>, expand on your signature style, or even learn how to tattoo on different skin tones to widen your client base. The sweat equity you put in your downtime will lead to large payoffs in the future.<\/li>\n<\/ul>\n<p>Every day is a day to grow as a tattoo artist and a business owner. DaySmart Body Art is also here to offer you year-round support to help manage your clientele and grow your business with simple solutions. Don\u2019t worry, committing to us isn\u2019t like committing to a new tattoo. Book a&nbsp;<a href=\"https:\/\/www.daysmartbodyart.com\/packages\/\" target=\"_blank\" rel=\"noreferrer noopener\">free trial<\/a>&nbsp;first to see if we\u2019re right for you.<\/p>\n\n\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><div class=\"d-none d-lg-block\" style=\"height:35px\"><\/div><div class=\"d-lg-none\" style=\"height:17.5px\"><\/div><\/div>\n\n<div class=\"blog-single__related_posts post-tiles_three-columns  align wp-block-acf-related-posts\" id=\"related-posts-block_faf5d3621f598e0ea2d84b08a8f15e27\">\n\t<h2 class=\"related-posts__title\">Related Posts<\/h2>\n\t\t<a href=\"https:\/\/www.daysmart.com\/bodyart\/blog\/\" class=\"related-posts__link\">View all posts <\/a>\n\t\n<div id=\"blog-tiles-single-407\"\n     class=\"post-tiles post-tiles_ post-tiles_type-post\"\n     data-load-more=\"component\"\n     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there are always opportunities to grow your customer base and increase revenue, whether&nbsp;your month is busy, &#8230;<\/p>\n","protected":false},"author":2,"featured_media":406,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>9 Tips to Grow Your Tattoo Business Year Round - DaySmart Body Art<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.daysmart.com\/bodyart\/blog\/9-tips-to-grow-your-tattoo-business-year-round\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 Tips to Grow Your Tattoo Business Year Round - DaySmart Body Art\" \/>\n<meta property=\"og:description\" content=\"When running a business, there are always opportunities to grow your customer base and increase revenue, whether&nbsp;your month is busy, ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.daysmart.com\/bodyart\/blog\/9-tips-to-grow-your-tattoo-business-year-round\/\" \/>\n<meta property=\"og:site_name\" content=\"DaySmart Body Art\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-13T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-27T20:04:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.daysmart.com\/bodyart\/wp-content\/uploads\/sites\/8\/2023\/09\/shutterstock_657035302-1.jpg\" \/>\n<meta name=\"author\" content=\"pressfoundry\" \/>\n<meta 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